Privacy Policy

Privacy Policy

Who we are

We are Advanced Machine Systems and our website address is

Our data principals

  • Data should only be collected and processed if necessary
  • We hold your data securely
  • We will not sell or make public your personal information
  • Data will be held for the minimum amount of time necessary and deleted securely

About this policy

This policy explains what types of personal information will be gathered when you visit the Advanced Machine Systems website, and how this information will be used. Please note that this policy applies to the main web pages (i.e. those in http://www.advanced-machine-systems).

If you follow a link to any other website, please check their policies before you submit any personal information to those websites.

Information collected

We may collect data from you from meetings, telephone calls, events, quote requests, contact forms on our websites and email correspondence. The information you give us may include your name, email address, telephone number, company name, job title and address.

We collect data each time you visit our website which may include your IP address, broad geographical location, browser type, device, referral source, length of visit, page views and website navigation paths, as well as timing, frequency and pattern of your visit. This is statistical data about our users’ browsing actions and patterns which does not identify any individual and allows us to ensure that content from our site is presented in the most effective manner for you and for your computer.

On some parts of the website, you may be asked to provide some limited personal information in order to enable the provision of certain services Advanced Machine Systems may store this information manually or electronically. By supplying this information, you are consenting to Advanced Machine Systems holding and using it for the purposes for which it was provided i.e. contacting you in response to a ‘contact us’ form being filled in.

Embedded content from our websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

Provision to third parties

We may disclose your personal data to:

  • Our partners and suppliers (with whom we have contracts). For example to provide technical assistance, delivery services and references. This may include other companies within our group of companies.
  • Our professional advisors, but only as necessary for managing risks, obtaining professional advice and resolving legal disputes.
  • To comply with legal obligations or in order to protect your vital interests or those of another individual.

If we need to share your personal data with a third party, we will ensure this processing is protected by a suitably compliant data processing agreement.

How the information collected is used

We may use your personal data to resolve any query you have raised with us, progress a quote enquiry, place an order, organise a delivery, to process your request for information or your request for contact from us.

The website data we collect will be used to monitor and improve our website.

How we store information collected

If you have filled in a contact us form on the website we will keep your information on our CRM system for 1 year from your last communication if you do not become a customer and if you do become a customer we will keep your data for the life time of the machine to ensure your machine can be serviced and cared for to remain in the best working order.

Information which you provide to us will ordinarily be stored on our secure servers. However, we do work with third party contractors, some of whom host and operate certain features of the website. Accordingly, information that we collect from you may be collected in or transferred to a destination outside the European Economic Area (“EEA”). That information may be processed by staff operating outside the EEA who work for us or for one of our contractors. By submitting personal information, you agree to this transfer, storing and processing. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy.

We may disclose your personal information to third parties if we are under a duty to disclose or share such information in order to comply with any legal obligation or to protect the rights, property or safety of Advanced Machine Systems, its members or others.

Access to information

The Data Protection Act 1998 gives you the right to access information held about you. For further information about this right and how to exercise it, please get in touch. Contact details can be found below.

Changes to our Privacy Policy

Any changes we may make to our Privacy Policy in the future will be posted on this page and, where appropriate, notified to you by email.


Any queries or concerns about privacy on this website should be sent by email to: info@advanced-machine-systems.